General Store

Eastern European Groceries, Wines, and Gifts

From buckwheat and kvass to caviar and nesting dolls, General Store on Hillcroft gathers everything that tastes and feels like home. Since 1997 it has brought Eastern European groceries to Houston that American supermarkets simply do not stock, including sausages, smoked fish, pickled herring, farmers cheese, and wines from Georgia, Moldova, Armenia, and Bulgaria.

The sweet aisle alone deserves its own stop: chocolates and candies that taste like childhood, fresh cakes and pastries for the holiday table, and cookies made for tea. Looking for a gift instead? The shelves hold souvenirs, books, and jewelry, from a small keepsake to a present for someone who has never been to Eastern Europe.

The selection is not built around a single country: shelves carry goods from Moldova, Georgia, Armenia, Bulgaria, and other Eastern European nations, along with kosher options for those who keep kosher.

Worth carrying home:
- Buckwheat, grains, and everyday staples for the home kitchen
- Canned goods, sauces, and salad dressings
- Candies, chocolates, cookies, and fresh cakes
- Kvass and other drinks
- Kosher products
- Books, souvenirs, and jewelry for gifts

Stop in for groceries and gifts, and bring a bigger bag than you planned.

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